BATON ROUGE, La. – Olivia Jordan of
Oklahoma was crowned Miss USA on Sunday, wearing a hot pink strapless
dress as she deftly fielded the interview portion of the competition by
saying the country needed to improve race relations to beat out 50 other
contestants.
After weeks of controversy generated by pageant co-owner Donald
Trump's comments about Mexican immigrants, the pageant passed with no
mention of the real estate mogul who was not in attendance.
Instead, the focus was on women like Jordan and others who'd worked hard to get to the stage.
Jordan, who took up the crown from last year's winner, Nia Sanchez of
Nevada, was a standout during the interview segment when each
contestant was asked two questions and given 30 seconds to answer each.
When asked what the next big issue is that the U.S. needs to tackle, she
said it was race relations.
"We have not solved this issue," Jordan said. "We really need to work on being an accepting society."
During the second interview question about which woman should be put
on the new $10 bill, she initially said she wish the television star
Oprah Winfrey was eligible before ending by suggesting Harriet Tubman, a
former slave who led other escaped slaves to freedom.
The annual contest, generally known for its dazzling dresses and sexy
swimsuits, was this year under an uncomfortable spotlight due to
comments made by Trump, the pageant's co-owner.
Trump slammed Mexican immigrants during his announcement that he was
running for president. That led to widespread fallout against his
business dealings, including the pageant.
Broadcasters, including NBC and Univision, dropped the pageant and a
slew of celebrities lined up to perform, judge and host dropped out just
as the pageant was kicking into high gear in Baton Rouge.
Pageant organizers rushed to fill the gap so the show could go on.
Satellite and cable channel Reelz television stepped in to air the show,
while assuring people that Trump would not benefit financially. It was
also streamed live on the pageant's website. And former Miss USA and
Miss Universe winners were recruited as judges.
The pageant featured an evening wear and swimsuit competition as well
as the question and answer session. The preliminary contest was held
earlier this week and then the number of women remaining was
progressively narrowed during the course of Sunday evening's telecast.
Jordan, of Tulsa, Oklahoma attended Boston University, where she
earned a B.S. in Health Science and was a group fitness instructor and a
personal trainer. She has appeared in several national and
international commercials and feature films, most recently, Hot Tub Time
Machine 2.
Paula Shugart, who heads the Miss Universe Organization, thanked the
CEO of Reelz and the returning pageant winners for stepping in to help
during a news conference Sunday.
"I love you all. You are the only reason we exist," she said to the women during a news conference Sunday.
Shugart said the challenges of the past few weeks will make for great
practice for whichever woman is crowned Miss USA, teaching them how to
stay focused: "You have to forget everything going on around you."
When asked if the relationship between the pageant and Reelz would
last beyond Sunday night, Stan Hubbard said the agreement was for one
night only.
The 51 women represented every state and the District of Columbia.
Jordan will hold the title for a year and will go on to represent the United States in the Miss Universe pageant.
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